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 Faculty In the NewsRecent research by Assistant Professor Vladas Griskevicius suggests how people react to economic uncertainy, by saving for the future or spending resources on immediate gains, may depend on their childhood experiences. Read the article forthcoming in Psychological Science or some of the news coverage in TIME.  Faculty External AppointmentProfessor Akshay Rao has been elected to serve as President of the Policy Board of the Journal of Consumer Research for a
one-year term.  Faculty AwardAssociate Dean George John has been named the 2013 Louis W. Stern Award winner by the American Marketing Association Foundation. The award recognizes an outstanding article in a widely recognized and highly respected refereed journal which has made a significant contribution to the literature on marketing and channels distribution  Faculty PublicationCounting bites, not calories shares Assistant Professor Joseph Redden's recent research on satiation. The study, Healthy Satiation: The Role of Decreasing Desire in Effective Self-Control, is forthcoming in the Journal of Consumer Research.  Featured FacultyAssistant Professor Carlos Torelli discusses what globalization means for the business community and how his work and research are exploring these developments. |
The Institute for Research in Marketing leverages the expertise of the Carlson School's world class marketing faculty and an advisory board of practitioners from leading corporations to foster rigorous and relevant research that improves the science and practice of marketing. The Institute provides a forum for dialogue among marketing scholars, practitioners, policymakers, and students.
Faculty Publications
Forthcoming: Physical Orderliness Changes Decisions and Behaviors by Prof. Kathleen Vohs and Asst. Prof. Joseph Redden inPsychological Science.
Forthcoming: When the Economy Falters Do People Spend or Save?
Responses to Resource Scarcity Depend on Childhood Environments by Assoc. Prof. Vladas Griskevicius inPsychological Science.
Awards & Grants
2013:
AMAF Louis W. Stern Award - Assoc. Dean George John
SCP Early Career Award - Assoc. Prof. Vladas Griskevicius
2012:
MSI Young Scholar Award - Assoc. Prof. Vladas Griskevicius and Asst. Prof. Joseph Redden
Curtis Cup Award for Outstanding Teaching in the Executive MBA program - Prof. Akshay Rao
Advisory Board
David Kadrie
David Kadrie leads Marketing for 3M Health Care, a $5 billion global business. It is a global leader offering innovative products and solutions for medical technology, oral care, health information management, drug delivery, and food safety.
From the Director
Reviewing the past year of the Institute, Director Wayne Mueller discusses goals, media coverage, and faculty awards in his letter in the Winter 2012 Marketing Matters newsletter.